Rebelution Releases New Album ‘In The Moment’

Rebelution
Rebelution

Californian Reggae band Rebelution has released seventh studio album, In The Moment, as a joint venture between the band’s 87 Music label and NYC-based Easy Star Records.

With the album’s release, Rebelution dropped a music video for the pop-Reggae-infused single, All Or Nothing with Jamaican dancehall star Busy Signal.

Rebelution members, Eric Rachmany, Rory Carey, Wesley Finley, and Marley D. Williams, have already released three previous singles including Satisfied, Old School Feeling, and Heavy As Lead so far, although fans can expect more sonic diversity in the album, similar to their latest collab with Busy. In fact, the band sought assists from two more Reggae acts, Kabaka Pyramid and Keznamdi.

Though the pandemic impeded the creative process somewhat, the quartet decided to record the album remotely from their respective homes around Southern California.

All Or Nothing‘s Yannick Reid-directed music video captures the very essence of their union with Busy Signal, piecing together each element of the production. From showcasing the quartet’s soulful, exhilarating brand of modern Reggae with addictive pop hooks, alt-rock grit, and hip-hop grooves to Busy Signal’s poised and quick-whipped Dancehall flows.

Rebelution’s guitarist, Eric Rachmany leads the visuals, couch-bound, versing his lyrics on the dime while strumming away on his guitar. “Tell me something are you in, all for nothing? I’m all or nothing with you,” he sings to his love. Before you know it, Eric rings up Busy on the line to flawlessly join in on the chorus, asking “All or nothing?” with convincing raps as to why she should go ‘all in’.

The performances are confident and well-balanced, and the production is equally ambitious, which makes for an immersive listening experience. Watch here:

Dancehall star boy Busy Signal has taken his collaborative efforts to exciting levels lately, aside from his feature on Rebelution’s All Or Nothing; he recently teamed up with Sean Paul on the track, Boom three weeks ago, and a week later with Bounty Killer on Bang Bung. Then just last week he also dropped a new track Irresistible with Shine.

The In The Moment album follows the same vein of materialization as the group teamed up with touring guitarist Kyle Ahern, who took the lead producing the collection and fleshing out many of its arrangements. Together, they created each track one layer at a time, carefully crafting each song from the ground up with a wide variety of electronic and analog sounds, and putting their personal stamp on the ever-evolving Rebelution sound.

“We all worked together with Kyle to bring our individual visions to life,” said band member Rachmany. “We wanted to make this the most diverse sounding record we could.”

Ultimately, though, the record is pure Rebelution, a powerhouse collection of songs that challenges our perceptions and pushes us to live each day to the fullest; inviting fans to sit back, slow down, and live In The Moment.

Rebelution will kick off their Good Vibes Summer Tour in Fresno, California on August 5 and weave their way throughout the US until October, making stops in Los Angeles, Las Vegas, Austin, Atlanta, Baltimore, Philadelphia, Boston, Asbury Park, New York City, Washington DC and more.

They will be joined by special guests Steel Pulse, The Green, Keznamdi, and DJ Mackle on select dates, and local CDC requirements will be followed. Fans can purchase tickets by visiting wwww.rebelutionmusic.com.

Founded in Isla Vista, CA, the members of Rebelution (Eric Rachmany, Rory Carey, Wesley Finley, and Marley D. Williams), have followed their instincts to remarkable success since the release of their breakout 2007 debut, Courage To Grow.

In 2009, the band topped the Billboard Reggae Chart for the first of what would be five consecutive #1 records; in 2014, they boasted the highest-selling Reggae release of the year; and in 2017, they garnered a GRAMMY nomination for Best Reggae Album. Relix hailed the group as “a leading voice in their scene,” while Billboard raved that the band “weaves hypnotic threads of alt-rock and pop, retro-funk, blues, dub, [and] even traditional Middle Eastern strains into their bubbling, one-drop reggae groove.”

Rebelution’s transcendent live performances, meanwhile, have taken on legendary status, earning the group sell-out headline shows everywhere from Red Rocks to The Greek Theatre along with festival slots at Bonnaroo, Lollapalooza, ACL, Glastonbury and even their own festival in Jamaica. By the time the COVID-19 pandemic brought things to a screeching halt, the band had been grinding it out on the road for more than a decade-and-a-half.