Protoje Drops ‘Love Overflow’ Music Video Filmed in Addis Ababa, Ethiopia

By
DancehallMag Team
DancehallMag is the leading independent publication covering Dancehall and Reggae music, the artists, and culture since 2019.

The last thing you’d expect from a reggae music video is a skate session through Addis Ababa, but that’s exactly what Protoje is bringing with “Love Overflow.”

The visual directed by Samokush and shot by Fernando F. Hevia is one of the final releases tied to his album *The Art Of Acceptance*, and by his own account, it’s one he’s been sitting on for a while.

Protoje spent the day skating through Ethiopia’s capital alongside the Addis Girls Skate crew, made possible through Ethiopia Skate.

It’s a pairing that sounds unexpected on paper but makes a kind of instinctive sense reggae and skate culture have shared an underground, DIY energy for decades, and this video seems to lean into that without making a big deal of it.

What Protoje describes in his own words is “unbridled fun and freedom through the eyes of these young Ethiopian ladies moving through their city.”

That framing matters this isn’t a video that uses a foreign location as a backdrop for the artist. The young women of Addis Girls Skate are the actual subject, expressing themselves and moving through spaces that are genuinely theirs.

There’s something deliberate about the timing too. *The Art Of Acceptance* has been out long enough that the promotional cycle would normally be winding down, but Protoje has been holding back visuals and releasing them on his own terms.

That kind of patience is either a sign of real care for the project or a savvy way to keep an album breathing longer than the usual release window probably both.

Fans of the album who’ve been waiting on visuals for deeper cuts will likely appreciate that “Love Overflow” got this kind of treatment rather than a quick, low-effort clip.

The song’s title alone suggests something warm and expansive, and the choice to film it in Addis a city with its own rich cultural energy gives it a visual life that matches that feeling without being heavy-handed about it.

The full video drops this Thursday on YouTube, and given how Protoje has been rolling these out, it probably won’t be the last thing he has to say about *The Art Of Acceptance*.

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