Dream Weekend 2026

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DancehallMag Team
DancehallMag is the leading independent publication covering Dancehall and Reggae music, the artists, and culture since 2019.

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A historic move for the festival—after 16 iconic years in Negril, Dream Weekend is relocating to Montego Bay for a new chapter.

Sixteen years in Negril, and just like that, Dream Weekend is packing up and heading east. The festival’s 17th staging will run July 30 through August 3 in Montego Bay — a shift that organizers are calling the biggest move in the event’s history.

It’s not just a change of scenery. For a festival that’s built its entire identity around one stretch of Negril beach, relocating to MoBay is a genuine statement of intent. Scott Dunn, group managing director of Dream Entertainment, framed it plainly: “Dream Weekend has always been about evolving, elevating, and creating unforgettable experiences. Montego Bay provides the perfect backdrop for the next phase of the Dream Weekend journey.

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